Job Description
Are you a data-driven SEO strategist looking to lead organic growth for a market-leading SaaS platform? Apex Digital Solutions is seeking a highly skilled Senior SEO Specialist to join our elite marketing team in New York City. In this pivotal role, you will define our search strategy, optimize our digital footprint, and drive measurable ROI through technical excellence and creative content integration.
We value transparency, data-backed decision-making, and a proactive approach to algorithm updates. If you are ready to scale organic traffic and shape the future of our brand's visibility, we want to hear from you.
Responsibilities
- Technical SEO Leadership: Conduct comprehensive technical SEO audits to identify and resolve crawl errors, site speed issues, and schema markup gaps that hinder search performance.
- Content Strategy: Collaborate with content creators to develop keyword-rich strategies that align with user intent and search trends.
- Link Building: Execute high-level off-page SEO campaigns, focusing on acquiring high-authority backlinks and building brand reputation.
- Analytics & Reporting: Monitor and report on key performance indicators (KPIs) including organic traffic, conversion rates, and SERP rankings using Google Analytics 4 and Search Console.
- Algorithm Adaptation: Stay ahead of Google algorithm updates and industry trends to implement proactive optimization strategies.
- Team Collaboration: Work closely with web developers and product managers to ensure seamless UX and SEO best practices across all platforms.
Qualifications
- Experience: 5+ years of proven experience in SEO, with a demonstrable track record of improving organic rankings for enterprise-level websites.
- Technical Proficiency: Deep technical knowledge of HTML, CSS, JavaScript, and CMS platforms (WordPress, Drupal, or custom).
- Tools: Proficiency in using advanced SEO tools such as SEMrush, Ahrefs, Moz, and Google Search Console.
- Education: Bachelor’s degree in Marketing, Communications, or a related field; or equivalent professional experience.
- Soft Skills: Excellent analytical skills with the ability to interpret complex data and translate it into actionable business insights.