Job Description
Are you a results-driven digital marketing professional looking to make an impact in the heart of Southern California? OceanView Media Solutions is seeking a talented Senior Digital Marketing Specialist to join our dynamic team. We are committed to driving growth for our clients through innovative digital strategies and cutting-edge technology.
In this role, you will be the architect of our online presence, optimizing our digital footprint to ensure maximum visibility and engagement. You will work closely with cross-functional teams to craft compelling narratives that resonate with our target audience and convert leads into loyal customers.
Why Join Us?
- Competitive salary and comprehensive benefits package.
- Flexible work environment with hybrid work options.
- Professional development opportunities and continuous training.
- Be part of a forward-thinking company at the forefront of digital innovation.
Responsibilities
- Develop and execute comprehensive SEO strategies to improve organic search rankings and drive traffic.
- Manage and optimize paid advertising campaigns across Google Ads, LinkedIn, and social media platforms.
- Conduct in-depth keyword research and competitive analysis to identify new growth opportunities.
- Analyze website traffic and user behavior using Google Analytics 4 to inform data-driven decisions.
- Collaborate with the creative team to produce high-quality, conversion-focused content and landing pages.
- Monitor industry trends and algorithm updates to ensure our strategies remain effective and compliant.
Qualifications
- Proven experience (5+ years) in digital marketing, specifically in SEO and content strategy.
- Strong analytical skills with the ability to interpret complex data sets and translate them into actionable insights.
- Proficiency in using SEO tools such as SEMrush, Ahrefs, and Google Search Console.
- Familiarity with content management systems (CMS) such as WordPress or Drupal.
- Excellent written and verbal communication skills with a keen eye for detail.
- Experience with A/B testing and conversion rate optimization (CRO) best practices.