Job Description
Are you a creative professional seeking a flexible opportunity in the vibrant tech hub of Raleigh? Raleigh Tech Innovations is looking for a Part-Time Digital Marketing Specialist to join our dynamic team.
In this role, you will play a pivotal part in enhancing our digital footprint, driving organic traffic, and optimizing our marketing campaigns. We value flexibility and are offering a part-time position that allows you to balance your career with other commitments while working with cutting-edge technologies.
Responsibilities
- Perform comprehensive keyword research and competitor analysis to develop high-impact SEO strategies.
- Optimize website content, meta tags, and images to improve search engine rankings.
- Monitor website analytics and traffic reports to measure campaign success and identify growth opportunities.
- Collaborate with the content team to ensure consistent messaging across all digital platforms.
- Manage and optimize social media campaigns to drive engagement and brand awareness.
- Stay updated with the latest SEO trends and algorithm updates to ensure compliance.
Qualifications
- Minimum of 2 years of experience in digital marketing, SEO, or a related field.
- Proficiency with SEO tools such as Ahrefs, SEMrush, or Moz.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.
- Ability to work independently in a remote or hybrid environment.
- High school diploma or equivalent; Bachelor’s degree preferred.