Job Description
Join our dynamic team at Innovate Digital Solutions Ltd. as a Part-Time Digital Marketing Specialist. We're seeking a creative and results-driven professional to elevate our online presence across Manchester and beyond. This flexible role offers 20-25 hours per week with competitive compensation and the opportunity to work with cutting-edge digital tools. Ideal for candidates seeking work-life balance without compromising impact.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns (SEO, PPC, social media)
- Analyze performance metrics and optimize strategies using Google Analytics
- Create engaging content for blog, social platforms, and email marketing
- Manage paid advertising budgets across Facebook, LinkedIn, and Google Ads
- Collaborate with design team to produce compelling visual assets
- Track campaign ROI and prepare weekly performance reports
- Stay updated on industry trends and algorithm changes
Qualifications
- 2+ years of digital marketing experience with proven portfolio
- Google Ads and Analytics certifications preferred
- Proficiency in marketing automation tools (HubSpot/Marketo)
- Strong analytical skills with data-driven decision making
- Excellent written and verbal communication abilities
- Experience with CMS platforms (WordPress preferred)
- Ability to work independently and meet deadlines
- Basic graphic design skills (Canva/Adobe Creative Suite)