Job Description
Are you a student in Boston looking to kickstart your career? Urban Innovations Inc. is seeking a motivated Part-Time Digital Marketing Associate to join our dynamic team. This is a fantastic opportunity for students to gain hands-on experience in a fast-paced corporate environment while maintaining a flexible schedule.
We value creativity, drive, and the unique perspective that students bring to our workforce. In this role, you will work closely with our senior marketing team to execute digital strategies that drive engagement and growth.
Why Join Us? You will receive mentorship from industry professionals, build a professional portfolio, and work in a collaborative, innovative culture right in the heart of Boston.
Responsibilities
- Assist in Social Media Management: Curate and schedule engaging content for Instagram, LinkedIn, and Twitter to increase brand awareness.
- SEO Content Creation: Write high-quality blog posts and articles optimized for search engines to improve organic traffic.
- Market Research: Conduct competitor analysis and gather consumer insights to support upcoming marketing campaigns.
- Email Campaign Management: Manage and segment email lists to deliver personalized marketing communications.
- Analytics & Reporting: Monitor website traffic and campaign performance using Google Analytics and report key metrics.
- Graphic Design Support: Create simple graphics and visual assets for social media using tools like Canva.
Qualifications
- Current Enrollment: Must be currently enrolled in a degree program (Marketing, Communications, Business, or related field).
- Communication Skills: Excellent written and verbal communication skills with a keen eye for detail.
- Technical Proficiency: Basic knowledge of HTML/CSS or familiarity with social media platforms.
- Tools: Comfortable using Microsoft Office Suite (Word, Excel, PowerPoint).
- Schedule: Ability to work 10-15 hours per week, including some evenings or weekends.