Job Description
Join a Dynamic Team in the Heart of the Central Valley
Are you a creative thinker ready to launch your career or take the next step in digital marketing? Fresno Digital Solutions is looking for a passionate Digital Marketing Specialist to join our growing team. Whether you are a current student looking for flexible hours or an experienced professional seeking a full-time opportunity, we offer a hybrid-friendly environment with remote work options.
We are committed to excellence, innovation, and supporting our team members in their professional growth. If you have a knack for storytelling and data analysis, we want to hear from you.
Responsibilities
- Content Strategy: Develop and execute engaging content strategies for social media platforms and the company blog to drive organic traffic.
- SEO Optimization: Conduct keyword research and implement on-page SEO best practices to improve search engine rankings.
- Analytics & Reporting: Monitor website performance using Google Analytics and provide monthly reports on campaign ROI and key metrics.
- Campaign Management: Assist in the planning and execution of digital marketing campaigns, including email marketing and PPC advertising.
- Brand Representation: Collaborate with the design team to ensure all marketing materials align with our brand voice and visual identity.
Qualifications
- Education: Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent work experience for students).
- Skills: Proficiency with social media management tools (e.g., Hootsuite, Buffer) and basic graphic design skills.
- Experience: 1-3 years of experience in digital marketing, or an active student seeking an internship or entry-level role.
- Communication: Excellent written and verbal communication skills.
- Tools: Familiarity with CMS platforms like WordPress is a plus.