Job Description
Join our dynamic team at Capital Growth Partners as a Digital Marketing Specialist and drive impactful campaigns for top-tier clients in the nation's capital. We're seeking a creative professional to amplify our digital footprint through innovative strategies and data-driven execution. This hybrid role offers competitive compensation, flexible scheduling options, and opportunities for professional growth in one of DC's most vibrant industries.
Our ideal candidate thrives in fast-paced environments and possesses a passion for transforming digital landscapes. You'll collaborate with cross-functional teams to develop comprehensive marketing plans that resonate with diverse audiences while staying ahead of industry trends. We provide comprehensive benefits including health insurance, retirement plans, and professional development stipends.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, SEM, and social media platforms
- Analyze campaign performance metrics using Google Analytics and Adobe Analytics to optimize ROI
- Create engaging content including blog posts, email newsletters, and video scripts
- Manage PPC budgets and bidding strategies across Google Ads and Bing
- Conduct market research to identify emerging trends and competitive intelligence
- Collaborate with design teams to produce compelling visual assets
- Present campaign performance reports to key stakeholders quarterly
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of digital marketing experience with proven campaign results
- Advanced proficiency in Google Analytics, Google Ads, and social media management tools
- Strong understanding of SEO best practices and content marketing strategies
- Experience managing paid media budgets of $10,000+
- Proficiency in HTML/CSS and marketing automation platforms
- Exceptional written and verbal communication skills
- Ability to manage multiple projects with competing deadlines