Job Description
Join Innovate LA's dynamic marketing team and shape digital campaigns for iconic brands. We're seeking a creative Digital Marketing Specialist to execute data-driven strategies across social media, SEO, and content marketing. Enjoy flexible scheduling, remote work options, and opportunities for growth in LA's thriving tech scene. Perfect for candidates seeking part-time hours with full-time impact.
Responsibilities
- Develop and implement multi-channel digital marketing campaigns
- Optimize SEO strategies and analyze performance metrics
- Create engaging content for social media platforms
- Manage PPC advertising budgets and ROI tracking
- Collaborate with cross-functional teams on brand initiatives
- Conduct market research and competitor analysis
- Report campaign performance to stakeholders
Qualifications
- 3+ years of digital marketing experience
- Proficiency in Google Analytics, SEMrush, and AdWords
- Strong writing and editing skills for web content
- Experience with social media advertising (Meta, LinkedIn)
- Basic graphic design skills (Canva/Adobe Creative Suite)
- Knowledge of SEO best practices and ranking factors
- Bachelor's degree in Marketing or related field