Job Description
Join Coastal Innovations LLC, a leader in digital transformation serving Virginia Beach's thriving coastal economy. We're seeking a dynamic Digital Marketing Specialist to drive our online presence and client acquisition strategies. This role offers hybrid flexibility with competitive benefits and growth opportunities in one of America's most vibrant coastal cities.
Why Coastal Innovations?
- Industry-leading compensation with performance bonuses
- Hybrid work model (3 days office/2 days remote)
- Comprehensive health/dental/vision plans
- Professional development stipend
- Casual dress code and collaborative culture
Perfect for candidates seeking full-time opportunities in Virginia Beach's expanding tech sector. Apply today to join our award-winning marketing team!
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, SEM, and social media platforms
- Manage paid advertising budgets with ROI optimization strategies
- Analyze campaign performance using Google Analytics and marketing automation tools
- Create compelling content for blogs, email newsletters, and landing pages
- Collaborate with design team on visual marketing assets
- Conduct market research and competitor analysis
- Optimize conversion funnels and customer journey touchpoints
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years digital marketing experience with proven campaign results
- Advanced proficiency in Google Ads, Facebook Ads Manager, and SEO tools
- Certifications in Google Analytics or HubSpot preferred
- Strong analytical skills with data-driven decision making
- Excellent written communication and copywriting abilities
- Experience with marketing automation platforms (Marketo, Pardot)