Job Description
Join our dynamic marketing team at GrowthWave Solutions, where innovation meets results! We're seeking a passionate Digital Marketing Specialist to drive our online presence and customer engagement. This full-time role offers flexible scheduling options, including part-time arrangements for qualified candidates. Enjoy competitive compensation, comprehensive benefits, and a collaborative work environment in Raleigh's thriving tech corridor.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across SEO, SEM, and social media platforms
- Analyze campaign performance data using Google Analytics and marketing automation tools
- Create compelling content for blogs, emails, and social media channels
- Manage paid advertising budgets and optimize ROI across platforms
- Collaborate with design team to produce visually engaging marketing assets
- Conduct market research to identify emerging trends and opportunities
- Maintain and nurture client relationships through strategic communication
Qualifications
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of hands-on digital marketing experience
- Proficiency in Google Analytics, Google Ads, and social media advertising
- Strong copywriting and content creation skills
- Experience with marketing automation platforms (HubSpot/Mailchimp)
- Ability to manage multiple projects with competing deadlines
- Excellent analytical and problem-solving abilities
- Creative mindset with attention to detail