Job Description
Join TechNova Solutions as a Digital Marketing Specialist and drive growth for our cutting-edge tech portfolio. We're seeking a creative strategist to elevate our digital presence across NYC's competitive market. This hybrid role offers flexible hours and the opportunity to work with Fortune 500 clients while developing your expertise in data-driven marketing. Our Manhattan office provides a collaborative environment with modern amenities and professional growth opportunities. Enjoy competitive compensation, health benefits, and quarterly performance bonuses in one of the world's most dynamic tech hubs.
Responsibilities
- Develop and execute multi-channel digital marketing campaigns across social media, email, and PPC platforms
- Analyze campaign performance metrics using Google Analytics and Adobe Analytics
- Create compelling SEO-optimized content including blog posts, whitepapers, and video scripts
- Manage paid advertising budgets across LinkedIn, Google Ads, and Facebook Ads
- Conduct A/B tests on landing pages and conversion funnels
- Collaborate with design team to produce engaging visual assets
- Prepare monthly performance reports for executive stakeholders
Qualifications
- 3+ years of digital marketing experience with proven campaign results
- Proficiency in Google Analytics, Google Ads, and social media advertising tools
- Strong copywriting skills with portfolio demonstrating conversion-optimized content
- Experience with marketing automation platforms (HubSpot/Marketo)
- Advanced Excel skills for data analysis and reporting
- BA/BS in Marketing, Communications, or related field
- Ability to manage multiple projects with strict deadlines
- Portfolio showcasing successful digital marketing campaigns